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邦迪将推出多色创可贴

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Band-Aid's multiracial bandages
邦迪将推出多色创可贴

Band-Aid is creating a range of bandages that "embrace the beauty of diverse skin," including hues that better match the skin tones of black and brown customers.
为“拥抱不同肤色的美丽”,邦迪将推出一系列不同色号的创可贴,其中包括更适合黑色和棕色人种肤色的色号。

The Johnson and Johnson (JNJ)-owned bandage brand made the announcement in an Instagram post on Wednesday.
6月11日,强生公司旗下的邦迪创可贴在Instagram上发帖,宣布了这一消息。

邦迪将推出多色创可贴

Band-Aid's traditional soft-pink bandages have long been a point of contention among people of color who have questioned why white skin is the default shade for a range of flesh-toned products, including nude bras and other garments.
有色人种一直以来都在质疑为什么白人的肤色是一系列肉色产品的默认色调,包括裸色胸罩和其他服装,邦迪创可贴的传统肉粉色绷带也是争论的焦点。

This isn't the first time Band-Aid has launched multiracial bandages.
这并不是邦迪首次推出多种族肤色创可贴。

In 2005, the company unveiled its Perfect Blend brand, which included a bandage line designed to match multiracial skin tones. The line was discontinued because of "lack of interest at the time".
该公司2005年曾推出“完美混合”品牌创可贴,还开辟了一条专门的生产线来制作适合多种族肤色的产品,但最终由于“公众缺乏兴趣”而停产。

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