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国际贸易经典案例九：Hallmark Cards
2023-12-07Facing Business Challenges at Hallmark CardsSending the Right Message to EmployeesOne of Hallmark's sympathy cards reads "Please remember tha...
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国际贸易经典案例之八：Harley-Davidson
2023-12-07Production of Quality Goods and Service Facing Business Challenges at Harley-Davidson Staying on the Road to Higher SalesWhen Japanese manufacturers b...
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国际贸易经典案例七：Lexmark International
2023-12-07Facing Business Challenges At Lexmark InternationalFrom IBM to IndependenceHow do you build a new， independent organization after years of control by ...
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国际贸易经典案例六：Microsoft
2023-12-07FACING BUSINESS CHALLENGES AT MICROSOFTStruggling to Survive SuccessShrewd business deals and sheer luck propelled the pio??neering software company i...
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国际贸易经典案例五：Top of the Tree Baking Company
2023-12-07Facing Business Challenges at Top of the Tree Baking CompanyBaking Up MillionsYou can use a lot of words to describe Gordon Weinberger， the founder of...
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国际贸易经典案例四：AJ WRAPS
2023-12-07FACING BUSINESS CHALLENGES AT AJ WRAPSAlice Thomson and Judith Nantook are identical twin sisters whose passion for food led them into a gutsy decisio...
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国际贸易经典案例二：Holiday Inn Worldwide
2023-12-07Facing Business Challenges at Holiday Inn WorldwideSending Invitations Across the GlobeIn the 1960s a family vacation in the United States usually mea...
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国际贸易经典案例一：Gateway 2000
2023-12-071. Foundations and challenges of business Facing Business Challenges at Gateway 2000From Farm Boy to BillionaireComputers. The odds are slim you will ...
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国际贸易术语
2023-12-07贸易价格术语trade term / price term 价格术语world / international market price 国际市场价格FOB （free on board） 离岸价C&F （cost and freight） 成本加运费价CIF （cost, insuranc...
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外贸英语三十四招秘籍
2023-12-07第1招 妥善安排会面的约定—Id like to make an appointment with Mr. Lee.当你计划到海外出差，顺道拜访客户时，必须先以书信通知对方。出国以前再以Telex或电话向对方确认访问的日期和目的。如果是临时决定的拜访，也要通过对方的秘书安排，告诉 她：&...