英国星巴克要涨价了!原因是要征收环保费用?
Starbucks is to start charging five pence for coffee cups as part of a drive to reduce waste and encourage the use of reusable cups. The levy will be trialled at 35 London stores. Starbucks says the trial will also look at how to change consumer behaviour after half of consumers surveyed said they would start to carry a reusable cup. The proceeds from the 5p charge will be donated to an environmental charity. Since 2014, Starbucks has offered a £1 reusable cup to make it as easy as possible for customers to reuse at an accessible price. During the trial, five pence will be added automatically on to any paper cup. To further reduce waste, Starbucks said its baristas will also ensure all customers drinking in store are offered their drink in a ceramic cup. Simon Redfern of Starbucks Europe said ‘We're hoping that this charge will remind customers to rethink their use of single-use plastic-lined cups, as it has with plastic bags. Gavin Ellis, Co-Founder, Hubbub said: ‘Our early conversations with customers have shown an increased awareness of the need to reduce waste from single-use cups. Experts estimated the levy could raise £438million and lead to a 30 per cent reduction in the number of cups as more people carry their own. Government sources have said ministers are ‘open’ to the idea of a coffee cup charge if evidence shows it would change behaviour. Starbucks is the first firm to introduce a charge. Although less than the 25p suggested by MPs the trial is an important first step by the US chain - and the proposals are a victory for the Daily Mail’s Curb the Cups campaign. Sandwich chain Pret a Manger has announced that it is doubling the discount for customers who bring in reusable cups to 50p. Britain's biggest coffee chain, Costa, gives a 25p discount. |